If you spent any time on Twitter in the past week, you may have noticed users posting text conversations with strangers, declaring that the unknown phone number belongs to their "number neighbor."
It's not quite clear exactly how the trend re-emerged ( it's not a novel concept by any means), but it's spread like wildfire this month across social media. All it involves is shooting off a text to the phone number that's only one digit off from your own — your virtual, almost-the-same, number neighbor — and wait and see what happens.
The game has resulted in responses and ensuing conversations ranging from the hilarious to the bizarre. Some users found themselves exchanging memes and pictures, and other participants found themselves chatting with unsuspecting adults who were wholly confused — and sometimes upset— by the concept of number neighbors.